Protection of personal data

I. Basic provisions

1. Personal information managerpursuant to Article 4, point 7 of Regulation (EU) 2016 / 679 of the European Parliament and of the Council on the Protection of Individuals with regard to the Processing of Personal Data and on the Free Movement of Data (hereinafter referred to as “GDPR”) is Ondřej Rybín; IČ 02066432; VAT ID 9305123267; Labska Louka 667, Hradec Králové. Registered in the Trade Register in Hradec Králové - file number SZMMHK / 041715 / 2016 (hereinafter referred to as “administrator”).

2. Administrator contact details are: Ondřej Rybin, email: This e-mail address is being protected from spambots. You need to have Javascript enabled. - www:

3. Personal data means all information about an identified or identifiable natural person; an identifiable natural person is a natural person that can be identified, directly or indirectly, in particular by reference to a particular identifier, such as name, identification number, location information, network identifier or one or more specific physical, physiological, genetic, psychological, economic, cultural or the social identity of this natural person.

4. The controller did not appoint a Data Protection Officer.

II. Sources and categories of processed personal data

1. The Administrator processes the personal information you provided to him or the personal information that the Administrator obtained as a result of your order.

2. The administrator processes your identification and contact information and the data necessary for the performance of the contract.

III. Legal reason and purpose of personal data processing

1. The legal reason for the processing of personal data is

  • performance of the contract between you and the administrator pursuant to Article 6 para. (b) GDPR;
  • the legitimate interest of the controller in the provision of direct marketing (in particular for sending commercial communications and newsletters) pursuant to Article 6 (1 (a)) (f) GDPR;
  • Your consent to processing for the purpose of providing direct marketing (in particular for sending commercial messages and newsletters) pursuant to Article 6 (1) (a). a) GDPR in conjunction with § 7 (2) of Act No. 480 / 2004 Coll., on Certain Information Society Services, in the event that the order of goods or services has not been ordered.

2. The purpose of the processing of personal data is:

  • processing your order and exercising the rights and obligations arising from the contractual relationship between you and the administrator; personal data required for successful order processing (name and address, contact) are required for the order;
  • sending business messages and doing other marketing activities.

3. There is no automatic individual decision-making within the meaning of Article 22 GDPR.

IV. Data retention period

1. The administrator keeps personal data

  • for the period necessary to exercise the rights and obligations arising from the contractual relationship between you and the Administrator and to assert claims arising from those contractual relationships (for a period of 15 years from the termination of the contractual relationship).
  • for the period before the consent to the processing of personal data for marketing purposes is withdrawn, for a maximum of 2 years, if the personal data are processed by consent.

2. After the personal data retention period has expired, the controller will delete the personal data.

V. Recipients of personal data (subcontractors of the controller)

1. The recipients of personal data are persons

  • involved in the delivery of goods / services / payments under contract,
  • providing e-shop operation services and other services related to e-shop operation,
  • providing marketing services.

2. The controller does not intend to transfer personal data to a third country (to a non-EU country) or to an international organization.

VI. Your rights

1. Under the conditions set out in GDPR you have

  • the right of access to his personal data under Article 15 GDPR,
  • the right to correct personal data pursuant to Article 16 GDPR, or to limit processing according to Article 18 GDPR.
  • the right to delete personal data pursuant to Article 17 GDPR.
  • the right to object to processing under Article 21 GDPR and
  • the right to data portability under Article 20 GDPR.
  • the right to withdraw consent to the processing in writing or electronically to the address or email of the administrator specified in Article III hereof.

2. You also have the right to file a complaint with the Office for Personal Data Protection if you believe that your right to privacy has been violated.

VII. Conditions of personal data security

1. The controller declares that it has taken all appropriate technical and organizational measures to safeguard personal data.

2. The administrator has taken technical measures to secure paper and personal data storage, especially antivirus, security firewall and SSL encryption

3. The Administrator declares that personal data can only be accessed by authorized persons.

VIII. Final provisions

1. By submitting an order form from the online order form, you confirm that you are aware of and accept the terms of privacy.

2. You agree to these terms by checking your consent via the online form. By checking your consent, you acknowledge that you are familiar with the terms of privacy and that you accept them in their entirety.

3. The Administrator is entitled to change these conditions. He will post a new version of the privacy policy on his website and at the same time send you a new version of these termsYour email address you provided to the administrator.

These terms come into effect on 9.5.2018.